Policy Tool Kit
The best practices for targeting existing state and city advertising spending toward community newsrooms
Designing the Program
Understand the guiding principles to establish a safe government advertising set aside.
The Model Bill
Introduce a government set aside policy utilizing our statute and executive order templates.
Implementing the Program
Follow our steps toward implementing a successful government advertising program.
Our Process
Learn about the collaborative process between academics, media practitioners, and government workers that led to the creation of this kit.